|
Massachusetts Freemasons Help Sponsor Boston Pops Fireworks Spectacular |
|
|
|
Wednesday, 30 June 2010 |
The Massachusetts Freemasons are proud to renew their partnership with WBZ-TV Boston and help sponsor the Boston Pops Fireworks Spectacular, hosted by Craig Ferguson with special guest Toby Keith.
For 37 years, the Boston Pops, "America's Orchestra," has performed a free 4th of July concert on Boston's Charles River Esplanade. Highlights include an F-15 Eagle flyover by the 104th Fighter Wing, Tchaikovsky's "1812 Overature", and the spectacular fireworks finale. Broadcast nationally on CBS at 10 pm Eastern, the event has become a traditional part of millions of Americans Independence Day celebration.
Beginning Sunday, June 27th and running the entire week, "tune in" spots announcing the concert and fireworks will air featuring the Massachusetts Freemasons logo. Click here to view the promo.
On Sunday, July 4th, at 7:00 pm and continuing through the evening news following the Fireworks Spectacular, the Masons' ad, "Time for Men to be Men", will run. Developed by the advertising and branding agency, Boston Light Inc., and featuring Emmy Award winning actor, Richard Easton, the spot offers that a man's greatness can be measured by his deeds, character, and love for his fellow creatures. Click here to watch the spot.
The full-schedule of events:
8:00 PM Boston Pops Fireworks Spectacular broadcast begins on WBZ-TV Boston
8:30 PM Boston Pops concert begins with the National Anthem and flyover
9:30 PM 1812 Overture is played
10:00 PM CBS Network national broadcast begins
10:30 Fireworks begin
|
